Speakers

Taide Guajardo
Chief Brand Officer Europe, P&G
Taide leads a team of over 1300 talented marketers and partner agencies across 49 countries, driving the business as a top advertising spender in Europe. A human, growth mindset leader, her mission is to fuel sustainable, irresistibly superior brands, through an energized and skilled P&G talent pool and top notch partners. Her career spans over three decades in marketing in Procter and Gamble, in 4 geographies. 

Isabel Perry
Global EVP of Strategy, DEPT
Isabel leads global strategy at DEPT®, reimagining how companies build with AI and emerging technologies, she leads global strategy at DEPT®, reimagining how companies build with AI and emerging technologies. Originally trained as an architect at Cambridge University, she brings a unique perspective to shaping how organizations transform and compete in an AI-driven economy. 

Andrew Tindall
SVP Global Partnerships, System1
Andrew applies a science-first approach to brand growth with a practical edge from his experience working in large FMCGs. A global thought leader on effectiveness, he leads System1’s agency partnerships and research on creativity’s role in driving results across a modern media mix. A sought-after speaker, advisor to top brands, and columnist for The Drum, he’s on a mission to make effectiveness accessible to all.

Preeti Srivastav
Group Head of Sustainability, Asahi Group Holdings
Preeti is a sustainability leader committed to driving positive environmental and social change to create a better future for all. She currently serves as the Group Head of Sustainability for Asahi, a leading global food and beverage company with annual revenues exceeding JPY 2.8 Trillion (USD 19.6 Billion). Asahi operates in more than 100 markets with a globally recognized portfolio of brands that includes premium beers such as Asahi Super Dry, Peroni Nastro Azzurro, Kozel, Pilsner Urquell, and Grolsch.

 

Rob Mayhew
Founder, Dunning Kruger Creative Studio
With over 25 years in advertising, he has led global campaigns, won awards, judged awards, and publicly questioned the judging of awards. He has never lost a pitch, only declined to participate in flawed decision-making. He believes Mediocrity is a choice, Culture is downstream from him and if it didn’t trend, it probably lacked ambition. Rob doesn’t follow industry conversations. He starts them. He doesn’t network. He is the room. He is building the future of advertising. Everyone else is adjusting.

Hesta Prynn
Music Connection Therapy™
Hesta Prynn is an internationally acclaimed DJ, radio host, and licensed therapist. Taught to mix vinyl by Questlove, she has shared stages with icons like Amy Schumer and Deepak Chopra and performs for global brands including Spotify, Google, and Netflix. Her work blends music, psychology, and neuroscience to create unforgettable live experiences that transform how people think, feel, and connect. She is a sought-after speaker at leadership gatherings including Cannes Lions and the World Economic Forum in Davos.